Practical support for service, commercialization, and applied AI in industrial and hardware businesses.
Welcome!
I help industrial and hardware companies strengthen their service, support, and commercialization efforts—and explore how AI can be practically applied as part of that journey.
With over 15 years of global experience in technical sales, services, process improvement, and business development, I work hands-on with small and medium businesses to turn complexity into clarity—and clarity into progress.
Whether you're refining your customer service, preparing for expansion, or wondering where AI can make a real difference, I’ll help you move forward with confidence.
— Marc.
How can we work together
You've acquired companies across multiple regions. Each uses different tools, processes, and systems. Teams can't collaborate effectively across cultures and time zones. We'll create systematic integration frameworks that unify your operations without disrupting what's already working.
When Post-Acquisition Integration Becomes Your Bottleneck
Your teams spend significant time on repetitive tasks. Support tickets accumulate faster than you can process them. Sales reps search through multiple systems for basic information. We'll identify the highest-impact automation opportunities and implement practical solutions that free up your team for strategic work.
When Manual Processes Are Limiting Your Scale
Everyone talks about AI, but you need solutions that actually work. We'll systematically evaluate your workflows and implement AI solutions that solve specific operational problems with measurable business impact - not just expensive automation.
When AI Implementation Needs to Deliver Real ROI
“There is nothing so useless as doing efficiently that which should not be done at all”
You have important initiatives spanning multiple teams and regions. These projects require someone who understands how distributed operations actually function. We'll create realistic implementation plans that ensure projects reach completion.
When Cross-Functional Projects Need Systematic Execution
What i bring to the table
18+ years scaling operations across semiconductor, mining, automotive, electrification, and IoT industries
At Hexagon, I scaled commercial operations across three continents, grew regional teams from 2 to 10+ members, and supported 4 acquisitions from due diligence through post-merger integration. I've managed flagship safety solution rollouts across 20+ major mining customers and built partner ecosystems from initial concept through full deployment.
My approach combines proven operational frameworks with systematic AI implementation - creating unified understanding across departments, fostering cross-functional collaboration, and developing comprehensive strategies aligned with business objectives.
Professional Foundation:
- Master's degree in Engineering and Computer Science (EPFL, Switzerland) with focus on machine learning and neural networks
- Recent MIT coursework in AI Product and Services
- Currently completing comprehensive AI implementation certification
- Fluent in English, French, and German
- Lived and worked internationally including extended time in Russia managing regional operations
Clients & Past Work
Hexagon
u-blox
Over a 12-year tenure: built global support teams, led sales events, and supported pre- and post-acquisition integration efforts.
Led global enablement for technical sales and support teams, including partner program rollout and training frameworks.
Wingtra
Collaborated with a Swiss drone manufacturer to identify strategic initiatives that improve operational efficiency and support international growth.
Xerotech
Partnered with an Off-Highway vehicle battery supplier to develop their partner program and structure field support and commercialization efforts.